CEO, VNR Verlag für die Deutsche Wirtschaft
Helmut Graf is chief executive officer of VNR Verlag für die Deutsche Wirtschaft AG (VNR Publishing House for the German Business World), a member of the Rentrop Publishing Group, Germany.
Shortly after joining VNR in 1989 he set up publishing activities in Switzerland and Austria, then went on to form joint ventures with publishing houses in Poland and Romania. He successfully negotiated with the Mayo Clinic, Rochester, MN to introduce the Mayo Clinic Health Letter into the German market, and he was responsible for a joint project with Agora, Inc., Baltimore, MD, that brought newsletters like Taipan and Oxford Club onto the German market.
In 1998 Helmut Graf became senior executive of the entire VNR Verlag für die Deutsche Wirtschaft, a group that today encompasses ten specialized publishing houses. Together with its sister company FID Publishing House Inc., VNR publishes 240 print newsletters, loose-leaf services and electronic publications. The company is one of the Top Ten German publishing houses for business and the economy.
In 2005 the Deutsche Direktmarketing Verband e.V. (German Direct Marketing Association, DDV) honored Helmut Graf’s outstanding contribution to developing the direct marketing sector by admitting him to the “Direct Marketing Hall of Fame“.
Helmut Graf is a member of the Board of Directors of the Specialized Information Publishers Association SIPA, Washington. At the annual meeting in June 2009, he was honored by being taken into the SIPA Association’s Hall of Fame, where he is listed among the 27 “giants of the industry”. He is the first European member to receive this accolade.